MSN adCenter Pilot Program

MSN is getting ready to launch adCenter and they are looking for participants in the pilot program. Here’s the email I received from a friend at Microsoft this morning:

As you know, we launched MSN adCenter –our next generation advertising platform — in France and Singapore last month. This was an important first step to delivering our global vision to connect advertisers to consumers in a more meaningful way.

Now, as we prepare to launch the US pilot of MSN adCenter, we need your help in getting your friends and family to apply to participate in the self-service offering for small-to-medium businesses. This pilot represents a unique opportunity for small and medium businesses to be among the first to experience the more powerful tools and wide-ranging benefits of MSN adCenter. Our paid search offering will help advertisers:

- Learn by accessing comprehensive data to plan more strategic campaigns,
- Connect by using advanced demographics to target the right audience at the right place and time, and
- Refine by making meaningful changes on the fly with features for greater flexibility and control.

If you know a business-owner who would be interested in advertising their business on MSN Search, please forward this email to them and encourage them to apply to participate in the US Pilot by completing our online registration form at http://advertising.msn.com/adCenterPilot/89621.asp.

Please note that entry in the US pilot is by invitation only. We will select participants on a rolling basis from those you refer and who express interest. During the US pilot, MSN adCenter will be delivering text-based advertisements on up to 25 percent of MSN Search traffic; the remaining traffic will continue to be served through our partnership with Yahoo.

I hope that you will support this important initiative by sharing this information with your friends and family. We look forward to serving their advertising needs and gathering their valuable feedback on our products and services.

thanks,

Yusuf

I’ve also been told that people appying throught that url WILL be given priority. Go to town folks :)

Comments

  1. tyler says:

    I’ll probably end up registering as soon as I get the word from the guys up top. Sounds fun. I hope the interface is better than that of yahoo.

    Thanks for the link!

  2. Shabeer Khan says:

    msn has been my isp ever since i had a pc and i have heard this program in the making. i can’t wait to beat my competition using msn adcenter

  3. Maria says:

    Oilman,
    Thanks for the link. See you at seo ny
    maria

Trackbacks

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  5. [...] Oilman beat me to the punch posting this one. Yesterday, Yusuf Medhi, MSN SVP, asked us to invite people to join the US MSN adCenter Pilot. I am going to extend the invitation to apply to all of our loyal blog readers. We want all of you to have a shot. See below for the invite and information on how to apply.  [...]

  6. [...] By the way, Oilman had the story first. Posted on Tuesday 18 October 2005 Filed under: Pay-per-click search engines and All [...]

  7. [...] msn ???? ????? ?????? ??????? ??????? ?????? ?? ????? adCenter ????? ???? ????”?, ?? ????? oilman. ?????? ????? ????? ????? ????? ????? ????????? ???? ????? ????? ?????? msn ????? ??????, ????? ?????? adWords ?? ????. [...]

  8. [...] Oilman and Jensense break the story on the US pilot of MSN AdCenter beta, next generation advertising platform – some excerpts are presented below. “Now, as we prepare to launch the US pilot of MSN adCenter, we need your help in getting your friends and family to apply to participate in the self-service offering for small-to-medium businesses. This pilot represents a unique opportunity for small and medium businesses to be among the first to experience the more powerful tools and wide-ranging benefits of MSN adCenter.” [...]

  9. [...] Perché questo? E’ ormai noto che la Microsoft ha lanciato la sua piattaforma di keyword advertising in beta test chiamata Ad Center qui MSN adCenter Pilot Program, attualmente in uso a Singapore ed in Francia, quindi potrebbe implementare la tecnologia su Aol soffiando a Google buoni introiti. [...]